Branding

Creative

Website

Digital Marketing

Where a brand meets its frequency.

Rebranding RED with a bold identity rooted in wavelength thinking.

We partnered with RED to unify their sound, lighting and digital services under one powerful identity built around the concept of wavelengths. The new brand flexes across every platform, from social campaigns to event visuals (and even a LEGO figure).

Client
RED Event Production

IndustryEvents

RED Event Production branding guide with color palettes, typography, and layout examples
RED Event Production billboard promoting event production services under a bridge.

The challenge

RED’s expertise spans sound, light and digital experiences. But tying all that into a single, cohesive brand had always been a challenge. They needed an identity system that could connect the dots without diluting the energy or depth of what they do.

The Solution

We found the thread, wavelengths. It’s the common language behind every RED experience. That insight shaped a bold, dynamic brand built to flex across mediums visually, socially and physically. From motion-led social reveals to a LEGO mascot, it’s a brand with energy, edge, and lasting impact.

LEGO figure standing on rocks with mountains in the background.
LEGO figure relaxing on a beach towel with umbrellas in the sand.
Branded RED water bottles in black and red with slogan text.
Branded window display showcasing RED’s event production messaging.

A special thanks to

Ollie, Managing Director at RED, for trusting our direction and bringing real passion to the process. This rebrand was a collaborative ride from day one and we’re excited to see how RED continues to evolve from here.

“Having worked with dozens of agencies in the past who promise the world and fail to deliver, I can confidently say I’ve never been so consistently impressed as I have been with Stratos. Their expertise, creativity and dedication have been evident at every step of the way, making a daunting process not only manageable but truly inspiring.”

Oliver Gee, Managing Director – RED