The Association for Project Management (APM) is the chartered body for the project profession, an educational charity promoting professional disciplines of project management and program management in the UK. Sounds like a lot, right? It is, and it’s a lot to communicate, and for that reason, they needed a trusted partner to help deliver everything they needed. Pushing the boundaries of their new brand to new heights and across multiple platforms.
Fully immersing ourselves
With any refreshed brand, it’s always a challenge to ensure it lands well with its target audience. So, we made sure we dove right in at the deep end, to understand every aspect, question what needed to be questioned and push what needed pushing.
Together, we created multiple assets with standout creative, to allow APM to confidently present their findings with successful surveys and reports…
Any excuse to design something christmassy.
Which only led to a steady growth in engagement, which is really what we’re all after. Over time our collaborative approach has driven a sustainable partnership, with a team that can trust us to deliver every single time.
Breaking the ranks with a new brand
The refresh was a success, with a smooth transition from the old brand to the new, ensuring no asset was forgotten and no channel was left untouched.
We’re so proud to be appointed by APM to work with them on something that makes a real difference.
It’s always refreshing getting stuck into an updated brand. We delved straight in and learnt about the new aspects of the design, the thread plays a huge part in the new design and its clear to see why. It was great to work with APM and help provide support for the launch.
Jamie Perryment, Creative Designer, Stratos
Building a longstanding relationship with APM and working in harmony over the years, naturally we were over the moon when they asked us to support them with their new brand rollout.
Marc Smiddy, Creative Director, Stratos
Let’s get organised?