Branding

Creative

Campaign

Shedding light on important topics.

Designing a campaign to spotlight equity at work.

We created a full campaign identity for a live panel event hosted by The Open University. The work combined bespoke visuals, animated storytelling and stage design to help employers understand and champion equity, diversity and inclusion in a meaningful way.

Client
The Open University

IndustryEducation

OU Equity - Equity Breakdown
Equity OU (Insta Posts)
OU Equity video players mockup

The challenge

The OU wanted to push the conversation forward around workplace equity, but needed a visual language that made it easier to understand. The challenge was creating something that felt informative, aligned to the brand, and powerful enough to hold attention live and online.

The Solution

We used OU’s form language in new ways to shape a flexible visual system across the event. A bespoke explainer animation set the scene, breaking down complex ideas simply. We paired this with thoughtful stage visuals to keep the spotlight where it belonged.

Stratos - OU Equity case study
Illustration of stage design concept for The Open University’s Elevate Equity panel event.
Camera set up to record the Elevate Equity live panel event focused on diversity and inclusion in the workplace.
Panelists clapping during the Elevate Equity event hosted by The Open University

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