Campaign
Creative
Digital Marketing
Comms
Exciting social media with MK activities.
A summer campaign for a city built to entertain.
We created and delivered a summer campaign for Destination Milton Keynes, combining PR, paid social and organic content. The work spotlighted the city’s standout attractions and cultural events, designed to boost awareness, engage visitors and unite partners under one clear message.
Client Destination Milton Keynes
IndustryLeisure & Tourism
The challenge
Milton Keynes has plenty to shout about, but its story wasn’t being told loud enough. With a packed summer of events and experiences, the challenge was creating a flexible campaign that could be shared widely by local partners and still feel joined-up.
The Solution
We built a campaign called ‘Designed to Entertain’, drawing on the city’s design-led identity. Our grid system and motion-led assets made the work adaptable across sectors, from food and hotels to festivals and attractions. It was bold, shareable and built to flex.
24%
increase in website visits year on year
(July to August)
7.5k
visits to the Designed to Entertain webpage
42%
increase in page views since the start of the campaign
A special thanks to
The Destination Milton Keynes and Milton Keynes City Council teams, working with both of them was exciting. It’s great to see Milton Keynes thriving since our campaign, even making the top 10 trending GB Airbnb destinations.
“Stratos, thank you for all your work, highlighting what the city has to offer to visitors! We hope to see more and more people visiting Milton Keynes, and discovering what makes our special city ‘better by design’.”
Sophie Lloyd, Head of Economic Development – Milton Keynes City Council
Keep exploring.
