YOUR BRAND IS YOUR PERSON.
Developing your visual and verbal identity
Strategic Framework
Persona Research
Naming
Brand Idea
Tone of Voice
Brand Architecture
At Stratos, we truly believe that interacting with a brand is like interacting with a human being. The conversations need to be meaningful and memorable. At the end of the day, relationships make a partnership, enjoy it, make it fun and you will build trust and respect for one another.
We create brands
THAT ARE WORTH THEIR TIME
Using strategies that craft something that’s unique to you, using information and experiences only you and your business have, your history, your aspirations and your challenges. These all form a solid base for something truly original.
We build a narrative that you can own.
Gone are the days when a brand can stand still and get away with not having a purpose behind it. There’s too much noise for that.
And you wouldn’t want to do that anyway.
Here,
PURPOSE AND BELIEFS ARE KEY.
What do you stand for? What does your business stand for? Why do you do what you do? What is your purpose?
Working collaboratively, near or far
Don’t worry, you don’t have to answer now, this is what we discover through our branding process. Producing the nugget that everything you’ve built so far has grown from, which inspires your new brand and its growth too. It’s the biggest part of the puzzle.
It’s as much
PSYCHOLOGY AS IT IS VISUAL
When finding your purpose you have to remember whose attention you want to capture with it, to do this you must understand the behaviour of your audience. It’s about asking the right questions so you communicate to the right people, at the right time in the right way.
Persona crafting is key.
You’ve got to learn as much as you can, to successfully predict the reaction you want to achieve. Our branding process is all about this understanding. Once we’ve gathered our intel, we can align this to your values, beliefs and goals, then the direction can be decided, crafting this off the back of a robust and solid foundation.
GIVING IT LIFE.
A person isn’t much without their thoughts, voice and actions, a brand is no different. In an ever-evolving world, it’s important a brand can continuously make an impact across various channels.
From your website to social media, video, marketing collateral, sales tools or content, we have it covered. With intuitive systems and software required to ensure your brand is released safely into the world, and tracked and analysed wherever it goes.
As much as life can be unpredictable, so can brands, so we pride ourselves on our creative thinking and agile approach to keep everything on track.
No matter what comes our way.
A friend to
YOUR PERSON.
Your brand can live forever, but with that, it needs to be looked after, refreshed and revived depending on what the years bring. Making sure that your brand narrative and proposition is connecting with your audience regularly and in a way they feel is worth their time is what we do best.
We can be that support network that can keep your brand thriving and loved by the people that matter most. Someone you can trust, who’s always transparent and who becomes a real partner (and friend) in the process.
